Amanda Metcalfe
Head of Place, Brand and Marketing
Amanda joined The Crown Estate in August 2018 and heads up Place, Brand & Marketing.
She is leading the development of an integrated Placemaking and marketing strategy that supports the creation of market leading destinations and experiences that attract and excite customers and visitors.
Prior to The Crown Estate Amanda was Marketing & Customer Experience Director for a commercial property management firm, having previously been Digital Marketing Director for Wm Morrison’s Supermarkets Plc. An experienced senior retail professional Amanda’s previous roles include UK Marketing Director for eBay, Head of Online Marketing at Sainsbury’s and Head of Customer Experience at Debenhams.
